Trade show construction and design, display and presentation systems, trade show communication and services


Trade show construction
and design

Your presence at a trade show should be as unique as your company – we supply creative, tailored solutions that help you do just that. We are happy to support you both in Europe and around the world.

Services: Trade show construction

Displays and

Whether you are exhibiting at large or small trade shows, we help you present your product and brand in the best possible light. We offer a full service in addition to our range of portable high-quality presentation systems.

Services: Displays


We work together with you to develop creative communication solutions that engage your customers at all levels. We are also happy to help you simply coordinate your trade show appearance, exactly as you require or desire.

Services: Marketing

Advice and planning

  • Detailed analysis and consultation for optimal stand planning
  • Support from an assigned project manager
  • Handling of all project tasks, from stand approval and technical orders to stand handover

Concept and design

  • Concept creation and development of creative stand designs by our architects and designers
  • Visualisation of conceptual proposals in the form of CAD drawings and 3D animation

Graphic design and graphics production

  • In-house graphic design team with graphics production
  • Design of trade-show-stand graphics and data preparation
  • Production and installation of stand graphics

Production, installation, logistics and storage

  • Manufacture of components in our in-house joinery
  • Global installation service
  • Our own fleet for transport in Germany and abroad
  • Storage of components, graphics and decoration

Our extensive range includes the following:

  • Portable trade show stands
  • Banner system
  • Folding backwalls
  • Counters
  • Brochure racks, and much more

Advice and planning

  • Detailed analysis and consultation
  • In-house showroom so you can experience our systems in person
  • Planning service for optimising your exhibit wherever it is located

Concept and design

  • In-house design team
  • Development of creative display solutions
  • Visualisation in 3D animations

Graphic design and graphics production

  • In-house graphic design team and graphics production
  • Design of graphics panels and data preparation
  • Production of system graphics

Production, maintenance and repairs

  • Creation of tailored components in our in-house joinery
  • Continuous quality control, high quality standard
  • Pickup, inspection, cleaning and repairs

Installation, storage and shipment

  • Europe-wide installation service
  • Option to store your system
  • Shipment of your system directly to the event site

Graphic design

As an exhibitor you have the opportunity to increase your presence many times over with efficient advertising. Whether you choose billboards, brochures or posters, you are conveying your message directly to your target group – and nowhere else is the path from advertising to live presentation as quick as at events. We are happy to help you develop, design and implement your ideas.


Our range of services includes:

  • Posters, flyers, placards, brochures
  • Banners, panels
  • Trade-show-stand graphics
  • Online banners
  • Web design
  • 3D visualisations


Our aim is to give your trade show appearance or event that special something. We provide advice and help to create, plan and implement your ideas so that your promotion becomes a unique experience. You also benefit from our long-standing work with partners and service providers, whose collaboration has already proven useful more than once.


Our range of services includes:

  • Experience modules (such as event modules, special displays)
  • Giveaways
  • Promotional campaigns (such as exhibit demos, mini-events, competitions)

Trade show services

Making your trade show appearance a success involves lots of individual tasks, and sometimes there simply isn’t enough time for it all. We are an experienced service provider offering a comprehensive package that helps you get things done – with services that are completely tailored to your needs and desires.


Our range of services includes:

  • Trade show personnel (such as hostesses, bartenders, chefs, interpreters, musicians, artists)
  • Catering (such as CREATIV Catering)
  • Trade show photographers
  • Trade-show success management
  • Trade show training (for your stand team, for example)
  • Stand coordination (such as name tags, stand utensils, lead forms, a lead system, exhibitor passes, etc.)



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Plan3 weltweit

We work within Europe and throughout the world, offering a full range of services from support and planning to final implementation of your project on site, carried out by us or in cooperation with our local partners.


New from Plan 3

Success enters its second round!
Creativity takes many shapes with us
PLAN 3 – More room for creative productivity

Creativity takes many shapes with us

Facilitating successful encounters between trade show visitors and exhibitors comes down to more than just finding the right trade show for your company. It’s about cultivating a holistically successful trade show concept that presents your company, your products and your brand in the best light possible and generates added value for your image.

Thanks to our intercultural creative team comprising 3D designers, media designers and marketing gurus, we create solutions for our clients that go far beyond just stand architecture.

Creativity takes many shapes with us – it starts with a creative stand concept but doesn’t stop there. Our experienced team is ready to guide you through the development of stand graphics, promotional campaigns, experience modules, advertising design, implementation of interesting giveaway campaigns and creative catering.

Success enters its second round!

Following the great success of the 1. Münchner Eventtag (first Munich event day), this year heralded the 2. MÜNCHNER EVENTTAG (second Munich event day), once again focusing on the ‘perfect event’.

How do you plan an event successfully? What do you need to be aware of? Where does safety come into it? Under this year’s theme of ‘Safety through competence’, visitors had the opportunity to get tips and suggestions from experts in the field of professional event management.

The high point of the day was an informative and lively presentation on ‘Body language – recognising your own signals and decoding others’ messages’ by Eggolf von Lerchenfeld (trainer, coach and university lecturer). PLAN 3 GmbH was in charge of the exhibit concept, technical implementation, graphic design and setup of the event.

PLAN 3 – More room for creative productivity

We now have more room for our creativity – literally. Our Graphics and Display departments now have more space for the graphics production, packaging and storage of display systems.

The company’s main premises have seen the showroom both expanded and redesigned, so you now have the opportunity to experience a wide variety of display and presentation systems in person in an even greater space. At the same time, our employees have gained a modern area that allows them to interact in a relaxed atmosphere and give their creative ideas room to grow.

Your point of contact

PLAN 3 Messebau & Innenausbau GmbH

Sigmund-Riefler-Bogen 14 | 81829 Munich, Germany
Tel.: +49 89 943894 0 | Fax: +49 89 943894 100 | E-Mail: info[at]plan-3.de

Icon Messebau

Fabian Friedrich

Executive partner
+49 89 943894 0

Sebastian Kleinknecht

Trade Show Construction & Design Team Leader
+49 89 943894 0

Roman Henzler

Key Account Management
+49 89 943894 225

Cordula Dietrich

Finance, Human Resources & Administration Team Leader
+49 89 943894 0

Trade show construction

T: +49 89 943894 0
F: +49 89 943894 100

Icon Marketing


T: +49 89 943894 0
F: +49 89 943894 100

Sebastian Nagel

Key Account Management
+49 89 943894 331

Beate Kurz

Project Management
+49 89 943894 335

Beate Brunnquell

Project Management
+49 89 943894 303

Claudia Niklas

Key Account Management
+49 89 943894 325

Icon Displays

Anastasia Pakskin

Graphic and Communication Design
+49 89 943894 365

Sven Quaß

Graphic and Communication Design
+49 89 943894 363

Nicola Friedrich

Marketing & Communication
+49 89 943894 0

Felicitas Friedrich

Marketing & Design
+49 89 943894 0


T: +49 89 943894 0
F: +49 89 943894 100